Author: WIFB Team

Image courtesy of Trish Tonaj.

Mentorship and the Power of Storytelling

Interview with Trish Tonaj, Author, Coach and Speaker Starting a business for the first time presents a host of challenges, from securing capital to figuring out the marketing strategies that will best reach customers and prospective clients. For entrepreneurs, there are often the added hurdles of self-doubt and discouragement. Those […]

Image courtesy of Okabashi Brands.

Okabashi: Sustainable Family Footwear

When in the late 1970s the Iranian Revolution took hold, shoemaker and businessman Rahim Irvani was forced to leave his home country and start over elsewhere. Rahim brought his skills and experience to the USA, placed his hopes in the country’s business-friendly reputation and built the footwear company Okabashi Brands […]

SCORZA receives a prize from IADEF, 2018. Image courtesy of SCORZA.

SCORZA – A Family’s Mission to Advance Urban Hygiene

Sixty years ago, in a small Argentinean town, Luis “Tatin” Scorza had the skill, drive and vision to make his community cleaner. He manufactured street sweepers for a town whose streets were not even paved. He designed waste disposal systems that would transform his community and became a pioneer of […]

Photo by Tomasz Frankowski on Unsplash

Leveraging Empathy in the Introduction of New Technologies

Introducing new technology into the family business is not an easy process but one that all businesses have to initiate sooner or later. With their strong empathy and communication skills, women have the ability to facilitate the process and lead the fourth Industrial Revolution. The key to an inclusive and […]

Image courtesy of Letitia Gallery

A Family’s Journey to Promote the Arts

Women are playing a vital role in the Middle East’s growing contemporary art scene. Recognising art’s power to communicate, engage and transform has helped a lengthening list of female creatives to promote the region’s culture while challenging its stereotypes. Annie Vartivarian is the founder of the Letitia Gallery located in […]

Featured pictures courtesy of BothCollection

Two Sisters Redefining Fashion for Expectant Mothers and Beyond

Imbued with their family’s entrepreneurial spirit and experience, sisters María Camila and Daniela García Caballero set out to innovate and expand the clothing options for expectant mothers and managed to challenge the status quo of the fashion industry in the process. María Camila is an economist and business administrator with […]

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How To Approach Finance Without Fears in the Family Business

Finance is a delicate topic that can sometimes lead to emotionally charged discussions, especially within family businesses. Obtaining access to finance-related information and understanding the information provided are two aspects that can give rise to fears. However, financial literacy, transparency and a bit of planning can go a long way […]

Photo by Isaac Davis on Unsplash

Evolving Roles and Finding Your Identity in the Family Business

Defining the role of each family member within a family business is rarely a straightforward process. Identity evolves with time, and roles can be reverse-engineered and adapted based on the person’s skills, interests and, sometimes, the needs of the business. Understanding one’s own motives is a crucial first step towards […]

Photo by Kyle Glenn on Unsplash

The Untold Benefits of Coaching

The concept of coaching is continuously evolving to meet changing needs. Despite a growing offer, many businesses leaders still find it hard to turn towards a coach to solve their problems. This is especially true for family businesses, where sharing concerns and problems with non-family members can be more challenging. […]